Trump Focuses on Crime While Biden Talks COVID, Business, Economy

(8/12/2020) A new analysis from the Wesleyan Media Project, in partnership with the Center for Responsive Politics, shows the presidential ad war tightening as Biden closes the gap on TV. Trump continues to dominate digital.

Year End Summaries

Summary posts giving an overview of campaign ads for each election cycle going back to 2010.

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Research

Find publications by the Wesleyan Media Project, WMP members, or affiliated institutions.

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Delta Lab

A computationally-driven testing ground carrying out new and innovative analyses of political advertising and media with student learning as a central focus

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Since its founding in 2010, the Wesleyan Media Project (WMP) has become the “go to” source for real-time, non-partisan information on the volume, spending, sponsorship and content of political advertising across the United States.

Our goals are to track all election-related advertising by source (group, corporation, union, party, or candidate) and to provide comparative analysis enhancing the ability of journalists, citizens and scholars to hold governments and special interests accountable.

See our latest report here, or read our year-end summaries of campaign advertising in the 2010, 2012, 2014, 2016 and 2018 elections.

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