Wesleyan Media Project

Political Ad Analysis

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Transparency and government responsiveness depend critically on real-time publicly available information disclosing efforts to influence elections. The Wesleyan Media Project tracks and analyzes all broadcast advertisements aired by or on behalf of federal and state election candidates in every media market in the country. Since the 2010 election cycle, we have been providing real-time information on the extent of corporate and union spending in federal election campaigns across the country, who specifically is doing that spending and which candidates are benefiting.

Our goals are to develop a definitive database that tracks all advertising by source (corporation, union, interest group, party, or candidate), and to enhance the ability of scholars, citizens, and journalists to hold government accountable by providing public information on how special interests are attempting to influence American democracy in general and political campaigns in particular.

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Modified on: Dec 23rd, 2011 Log in

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