Recent Posts by admin

Gubernatorial Advertising Up Dramatically This Year

Overall Volume is Double 2006 Level;

Outside Group Advertising Has Tripled;

California, Florida, Wisconsin, Ohio Inundated by Ads

(MIDDLETOWN, CT) Oct. 21, 2010 – The volume of advertising in the 37 states holding gubernatorial races this November is up dramatically over the volume of advertising aired up to this point in 2006.  ...
Read more

A Brief Word on ‘Magic’ Words

We took a quick look at magic word usage by interest groups in House and Senate races in 2008 and 2010 (1/1-10/5 in both cases).  The short story is that magic words are used far more often this year in House races (1 in every 3 IG ads, compared to 1 in 10...
Read more

Recent Comments by admin

    No comments by admin yet.