Republicans – Men and Women – Continue to Embrace Trump in Their Ads
Photo Gage Skidmore/Flickr Women candidates more positive; Democratic women laser focused on health (MIDDLETOWN, CT) September 13, 2018 - Pro-Trump messaging in political ads continued through August. Almost 36,000 ad airings in U.S. House and U.S. Senate races mentioned Donald Trump in a positive fashion between August 1 and September 3, which is 13.4 percent of all ad airings in those races. By contrast, 4.8 percent of ads mention Trump in a negative light (Table 1). As Figure 1 shows, this embrace of Trump is unlike past midterms. Trump has seen a greater percentage of positive mentions than any other…
Wesleyan Media ProjectSeptember 13, 2018