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The Wesleyan Media Project is pleased to provide scholarly access to Kantar Media/CMAG tracking and video (and in some cases pdf) data covering all broadcast political advertising from the 210 media markets in the United States. Wesleyan Media Project coding is also available for all federal and gubernatorial airings that have been publicly released. To gain access to a particular year, please follow the instructions in the appropriate section below and either mail with a check to the address below or submit your payment of $20* for each dataset by using the form below.

 

Please note that applications may take up to 3-4 business days (more during holidays) to process as our agreement with Kantar Media/CMAG requires manual verification of your identity.  We apologize that we cannot automatically grant data access.

 

2010 Data

To request the data, please download the data use agreement, print it on academic letterhead and complete the information requested, including your signature on the last page. Then there are two submission options:

1 – Scan and upload the document and complete the electronic payment.

OR

2 – Mail these documents, along with a $20 check payable to “Wesleyan University” to this address:

Wesleyan Media Project
c/o Department of Government
Wesleyan University
238 Church Street
Middletown, CT 06457

 

 Submit Application and Complete Online Payment.  

Note: You should not submit application documents more than once.  If you already have an account, please login.

    Your Full Name (required)

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    Academic Institution

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    Upload Your Application For 2010 Data (PDF Format).
    Please ensure your application has been printed on letterhead from your academic institution.

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    *The nominal data cost ensures WMP has resources to cover needed administrative and web maintenance costs of making the data available to scholars.