2016 ElectionsReleases

Super PACs Dominate Airwaves

Outside Spending Groups Air Over 80 Percent of Ads in GOP Primaries, Almost All are Sponsored by Super PACs; Big gaps between advertising and polls: Pro-Bush ads more than double nearest GOP rival, Pro-Cruz ads are rare and Trump noticeably absent, Dark money fueling Rubio December 15, 2015 Report Highlights • Ad volume in 2015 compared to 2011, 2007 • Aggregate ad spending and airings • Candidate ad volume; Trump airs zero ads • Right to Rise is most active GOP outside group advertiser • Full-disclosure groups dominate • Ads are overwhelmingly positive to date • Boston/Manchester, NH and Iowa…
Wesleyan Media Project
December 15, 2015